Haikou Guanghe International Trade Co., Ltd. is the exclusive overseas trade arm and direct supply chain of Xiamen Hongwang Weixiang Food Co., Ltd.
Founded in 1994, Xiamen Hongwang Weixiang Food Co., Ltd. is a well-known Fujian Province enterprise specializing in the deep processing of livestock and poultry meat and flavored fish products. It is currently located in Xiamen Xike Industrial Park. Its flagship brand, "Xiang Gong Gong," has become a model of Minnan (Southern Fujian) food in the minds of consumers after decades of development. The company and its products have received numerous honors, including being recognized as a "Xiamen Time-Honored Brand," and its products won the "Gold Award" at the 5th International Food Expo, earning it a widespread reputation. "Xiang Gong Gong" is a time-honored brand with a century-long history.
Xiang Gong Gong meat products are particularly renowned for their traditional techniques in making meat floss and dried meat, and in 2015, it was listed as one of the first batch of intangible cultural heritage projects in Tong'an District, Xiamen City. To date, the company has developed and operates a mature and unified marketing network with over 200 directly operated and franchised stores across more than 20 provinces and municipalities nationwide.
It is equipped with a modern logistics center, delivering fresh products nationwide through a comprehensive supply chain. Adhering to the business philosophy of "Customer First, Dedicated to Excellence," Xiang Gong Gong prioritizes product quality and corporate reputation, continuously innovating. The company has assembled a professional team of food experts and technicians of all ages and has passed ISO 9001:22000 (HACCP) food safety management system certification, placing it at the forefront of the industry in the province.
With a century of heritage, Xiang Gong Gong keeps pace with the times, its market is gradually expanding, and its products are constantly innovating. We will continue to strive for excellence, creating more high-quality products and moving towards establishing a century-old evergreen brand.
